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Things3D's Printed Characters Bridge Games and Toys
Posted by 3DP4E

By Noah W. | 3DP4E

A burgeoning trend in video games is the creation of collectable figurines that look great as toys, and can be used as part of the game. This trend was started by Activision's Skylanders series (itself a spin-off of the Spyro the Dragon franchise), and is continuing through Disney Infinity and Nintendo's upcoming Amiibos. And now, Things3D is hopping on board with their new Smart 3D Printed Figurines.

Things3D, who is already working with animation brand Aardman, the studio behind Wallace and Gromit, aims to cater to the 3D printing needs of large entertainment brands while staying available to smaller mobile game developers. Their plan is to leverage their Ownerchip and T3DSECTURE platforms to allow developers to create 3D printed figurines capable of interacting with games, opening up the physical video game market to more developers.

Things3D was founded by Joe Wee and Chris Byatte, who had previously founded Chillingo and had been the first to publish games such as Angry Birds andCut the Rope, the former of which introduced interactive figurines last year.

“This platform creates a 360° digital-to-physical bridge for game developers to engage with their fans,” said Byatte. “It taps into the propensity for gamers to create collections of characters in which they have an emotional tie-in. Through the Things3D platform, both digital and physical manifestation of the characters are inherently tied via smartphone imaging and scanning technology through our Ownerchip and T3DSECURE platform”.

However, it is still unclear whether or not these figurines are a trend that's going to stick. Aside from the games, part of the popularity of these figures is that people want them as collectables. Disney, Angry Birds and the Spyro series were already established franchises by the time they released the figures, and part of the appeal was that people wanted to own a physical part of something they were already fans of.

h/t to 3D Printing Industry


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